{"id":587,"date":"2025-02-27T09:45:40","date_gmt":"2025-02-27T08:45:40","guid":{"rendered":"https:\/\/bartel.legal\/allgemein\/nuts-choc-keine-markeneintragung-fuer-beschreibende-bezeichnung-von-nussriegeln\/"},"modified":"2026-01-26T17:38:10","modified_gmt":"2026-01-26T16:38:10","slug":"nuts-choc-keine-markeneintragung-fuer-beschreibende-bezeichnung-von-nussriegeln","status":"publish","type":"post","link":"https:\/\/bartel.legal\/en\/rechtsbeitraege\/nuts-choc-keine-markeneintragung-fuer-beschreibende-bezeichnung-von-nussriegeln\/","title":{"rendered":"\u201cNuts & Choc\u201d: No trademark registration for descriptive name of nut bars"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":510,"menu_order":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[6],"tags":[288,293],"class_list":["post-587","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-rechtsbeitraege","tag-markenrecht","tag-ursula-bartel"],"acf":{"header_address.Content":"","header_opening_hours.Content":"","header_phone_number.Content":"","0001_website_meta.site_logo.Id":369,"0001_website_meta.site_logo_inverted.Id":null,"type_entity.Value":"rechtsbeitraege","parent_entity.Value":"Markenrecht","001_page_meta.content_image_1.Id":null,"001_page_meta.content_image_2.Id":null,"001_page_meta.content_image_3.Id":null,"001_page_meta.featured_image.Id":511,"001_page_meta.featured_image_mobile.Id":510,"multi_language_maps_enabled.Value":"false","galleries_enabled.Value":"true","child_entity.Value":"","001_page_meta.page_image1.Id":11,"001_page_meta.page_image2.Id":11,"001_page_meta.page_image3.Id":11,"001_page_meta.page_image4.Id":11,"001_page_meta.page_image5.Id":11,"001_page_meta.page_image6.Id":11,"001_page_meta.page_image7.Id":11,"001_page_meta.page_image8.Id":11,"001_page_meta.page_image9.Id":11,"001_page_meta.page_image10.Id":11,"top_heading_hero.Content":"
Bartel Legal - Starke Marken ben\u00f6tigen einen zuverl\u00e4ssigen Schutz. Wir stehen Ihnen zur Seite<\/div>","main_heading_hero.Content":"\u201eNuts & Choc\u201c: Keine Markeneintragung f\u00fcr beschreibende Bezeichnung von Nussriegeln","sub_heading_hero.Content":"Fachbeitrag im Markenrecht","main_heading_hero_cta.Attribute":"Kontakt","main_heading_hero_cta.Value":"\/kontakt","hero_gallery_enabled.Value":"false","hero_content_form.Value":"","hero_content_form_benefit3.Content":"","hero_content_form_benefit1.Content":"","hero_content_form_benefit2.Content":"","02_hero_content.hero_image1.Id":null,"02_hero_content.hero_image2.Id":null,"02_hero_content.hero_image3.Id":null,"02_hero_content.hero_image4.Id":null,"02_hero_content.hero_image5.Id":null,"02_hero_content.hero_image6.Id":null,"02_hero_content.hero_image7.Id":null,"02_hero_content.hero_image8.Id":null,"heading_hero_slider.Content":"","heading_hero_benefit1.Content":"","heading_hero_benefit2.Content":"","heading_hero_benefit3.Content":"","02_hero_content.image_hero_content1.Id":null,"02_hero_content.image_hero_content2.Id":null,"02_hero_content.image_hero_content3.Id":null,"heading_contact_form.Content":"","calendly_url.Attribute":"","calendly_url.Value":"","contact_maps_enabled.Value":"","contact_image_enabled.Value":"","calendly_enabled.Value":"false","e-mail.Attribute":"","e-mail.Value":"","telephone.Value":"","subheading_contact_form.Content":"","map.Value":"","opening_hours.Content":"","contact_address.Content":"","contact_form.Value":"","contact_area_contact_form_button_text.Content":"","contact_area_contact_form_mail_text.Content":"","contact_area_contact_form_message_text.Content":"","contact_area_contact_form_name_text.Content":"","contact_area_contact_form_phone_text.Content":"","online_form_name.Content":"","online_form_source.Value":"","testimonial2_text.Content":"","social_proof_disclaimer.Content":"","social_proof_enabled.Value":"true","google_places_review_url.Value":"","subheading_social_proof.Content":"","google_places_review_url2.Value":"","google_places_reviews_enabled.Value":"","google_places_reviews_enabled2.Value":"","google_places_enabled.Value":"","anwalt_de_enabled.Value":"","anwalt_de_widgetcode.Value":"","custom_reviews_enabled.Value":"","testimonial3_customer.Content":"","testimonial3_text.Content":"","testimonial2_customer.Content":"","testimonial1_text.Content":"","testimonial1_customer.Content":"","google_places_id.Value":"","google_places_id2.Value":"","heading_social_proof.Content":"","04_social_proof.social_proof_background_image.Id":null,"04_social_proof.google_places_review_image.Id":null,"04_social_proof.testimonial3_image.Id":null,"04_social_proof.testimonial2_image.Id":null,"04_social_proof.testimonial1_image.Id":null,"benefit_3_icon.Id":"","benefit_3_widgetcode.Content":"","benefit_2_widgetcode.Content":"","benefit_1_widgetcode.Content":"","benefit_1_heading.Content":"","benefit_1_icon.Id":"","benefit_2_icon.Id":"","benefit_2_heading.Content":"","benefit_2_text.Content":"","benefit_1_text.Content":"","benefit_3_heading.Content":"","benefit_3_text.Content":"","benefit_heading.Content":"","benefit_heading_enabled.value":"false","05a_benefit_area_enabled.Value":"true","05a_benefit_area.benefit_1_image.Id":null,"05a_benefit_area.benefit_2_image.Id":null,"05a_benefit_area.benefit_3_image.Id":null,"intro_heading.Content":"","intro_text.Content":"","intro_gallery_enabled.Value":"false","05a_content_intro_enabled.Value":"false","overview_heading.Content":"","overview_text.Content":"","overview_cta_lead_in.Content":"","overview_cta.Attribute":"","overview_cta.Value":"","05b_content_overview_enabled.Value":"true","detail_cta_opt6.Attribute":"NO_SHOW","detail_text_opt4.Content":"NO_SHOW","05c_content_detail.image_staff_1.Id":null,"05c_content_detail.image_staff_2.Id":null,"05c_content_detail.image_staff_3.Id":null,"05c_content_detail.image_staff_4.Id":null,"05c_content_detail.image_staff_5.Id":null,"05c_content_detail.image_staff_6.Id":null,"05c_content_detail.image_person_slider1.Id":null,"05c_content_detail.image_office.Id":null,"detail_cta_lead_in_opt6.Content":"NO_SHOW","05c_content_detail.image_person_slider4.Id":null,"05c_content_detail.image_person.Id":null,"05c_content_detail.image_person_slider2.Id":null,"05c_content_detail.image_person_slider3.Id":null,"05c_content_detail.image_product5.Id":null,"detail_text_opt2.Content":"NO_SHOW","detail_call_to_action_enabled.Value":"false","detail_slider_enabled.Value":"false","detail_heading.Content":"\u201eNuts & Choc\u201c: Keine Markeneintragung f\u00fcr beschreibende Bezeichnung von Nussriegeln\n\n","detail_text.Content":"
\n

Das Unionsmarkenamt (EUIPO) hat entschieden, dass die Bezeichnung \u201eNuts & Choc\u201c f\u00fcr Nussriegel nicht als (Wort-)Marke gesch\u00fctzt werden kann, da sie rein beschreibend ist. Eine Marke muss \u00fcber einen gewissen Grad an Originalit\u00e4t und Unterscheidungskraft verf\u00fcgen, um als schutzf\u00e4hig zu gelten. Auch wenn eine grafisch originelle Gestaltung einer Marke oft hilft, sie als Wort-\/Bildmarke zu registrieren, reichen \u201ewerbe\u00fcbliche\u201c Stilmittel allein nicht aus.<\/p>\n

Im Fall der Wort-\/Bildmarke \u201eNUTS & Choc\u201c stellt das EUIPO fest, dass die Anmeldung lediglich aus einem beschreibenden Wortelement sowie dekorativen, ornamentalen Bestandteilen besteht. Diese Kombination f\u00fcgt sich zu einem Gesamtarrangement zusammen, das nicht \u00fcber die beschreibende Bedeutung der Einzelbestandteile hinausgeht. Eine tats\u00e4chliche Unterscheidungskraft oder Fantasie\u00fcberschuss fehlt.<\/p>\n

H\u00e4tte das Logo ein phantasievolles Bildelement enthalten, das mehr als gew\u00f6hnliche werbliche Elemente wie Sternchen darstellt, h\u00e4tte es wahrscheinlich gereicht, um die Marke als schutzf\u00e4hig zu qualifizieren.<\/p>\n<\/div>","detail_cta_lead_in.Content":"","detail_cta.Attribute":"Kontakt","detail_cta.Value":"\/kontakt","detail_heading_opt1.Content":"NO_SHOW","detail_text_opt1.Content":"NO_SHOW","detail_cta_lead_in_opt1.Content":"NO_SHOW","detail_cta_opt1.Attribute":"NO_SHOW","detail_cta_opt1.Value":"NO_SHOW","detail_heading_opt2.Content":"NO_SHOW","05c_content_detail_enabled.Value":"true","detail_cta_lead_in_opt2.Content":"NO_SHOW","detail_cta_opt2.Attribute":"NO_SHOW","detail_cta_opt2.Value":"NO_SHOW","detail_heading_opt3.Content":"NO_SHOW","detail_text_opt3.Content":"NO_SHOW","detail_cta_lead_in_opt3.Content":"NO_SHOW","05c_content_detail.image_product1.Id":null,"detail_cta_opt3.Attribute":"NO_SHOW","05c_content_detail.image_product2.Id":null,"detail_cta_opt3.Value":"NO_SHOW","05c_content_detail.image_product3.Id":null,"detail_heading_opt4.Content":"NO_SHOW","05c_content_detail.image_product4.Id":null,"detail_cta_opt6.Value":"NO_SHOW","detail_cta_lead_in_opt4.Content":"NO_SHOW","detail_cta_opt4.Attribute":"NO_SHOW","05c_content_detail.image_product6.Id":null,"05c_content_detail.image_product7.Id":null,"detail_cta_opt4.Value":"NO_SHOW","05c_content_detail.image_product8.Id":null,"05c_content_detail.image_product9.Id":null,"detail_heading_opt5.Content":"NO_SHOW","detail_text_opt5.Content":"NO_SHOW","detail_cta_lead_in_opt5.Content":"NO_SHOW","detail_cta_opt5.Attribute":"NO_SHOW","detail_cta_opt5.Value":"NO_SHOW","detail_heading_opt6.Content":"NO_SHOW","detail_text_opt6.Content":"NO_SHOW","competence_heading.Content":"","competence_text.Content":"","competence_cta_lead_in.Content":"","competence_cta.Attribute":"","competence_cta.Value":"","05d_content_competence_enabled.Value":"true","05d_content_competence.competence_image1.Id":null,"05d_content_competence.competence_image2.Id":null,"services_heading.Content":"","services_text.Content":"","services_cta_lead_in.Content":"","services_cta.Attribute":"","services_cta.Value":"","05e_content_services_enabled.Value":"true","answer10.Content":"","05f_questions_and_answers_enabled.Value":"true","answer2.Content":"","answer1.Content":"","answer9.Content":"","answer8.Content":"","answer7.Content":"","answer6.Content":"","answer5.Content":"","answer4.Content":"","answer3.Content":"","faq_heading.Content":"","question1.Content":"","question10.Content":"","question9.Content":"","question8.Content":"","question7.Content":"","question6.Content":"","question5.Content":"","question4.Content":"","question3.Content":"","question2.Content":"","seoarea1heading.Content":"","seoarea1text.Content":"","seoarea2heading.Content":"","seoarea2text.Content":"","seoarea3heading.Content":"","seoarea3text.Content":"","seoarea4heading.Content":"","seoarea4text.Content":"","05g_seoarea_enabled.Value":"true","06_gallery_related1.gallery_related.TypeEntityName":"rechtsgebiete","06_gallery_related1.gallery_related.SubHeading":"","06_gallery_related1.gallery_related.Heading":"Rechtsgebiet","06_gallery_related1.background_image.Id":367,"06_gallery_related1.gallery_related.ButtonCtaText":"Kontakt","06_gallery_related1.gallery_related.ButtonCtaUrl":"\/kanzlei\/kontakt","gallery_related1_filterable_tabs_enabled.Value":"false","06_gallery_related1_enabled.Value":"true","06_gallery_related2.gallery_related.TypeEntityName":"","06_gallery_related2.gallery_related.SubHeading":"","06_gallery_related2.gallery_related.Heading":"","06_gallery_related2.background_image.Id":367,"06_gallery_related2.gallery_related.ButtonCtaText":"","06_gallery_related2.gallery_related.ButtonCtaUrl":"","06_gallery_related2_enabled.Value":"false","06_gallery_related3.gallery_related.TypeEntityName":"","06_gallery_related3.gallery_related.SubHeading":"","06_gallery_related3.background_image.Id":367,"06_gallery_related3.gallery_related.ButtonCtaText":"","06_gallery_related3.gallery_related.ButtonCtaUrl":"","06_gallery_related3.gallery_related.Heading":"","06_gallery_related3_enabled.Value":"false","06_gallery_related4.gallery_related.EnityId":"","06_gallery_related4.gallery_related.SubHeading":"","06_gallery_related4.gallery_related.Heading":"","06_gallery_related4.background_image.Id":null,"06_gallery_related4.gallery_related.ButtonCtaText":"","06_gallery_related4.gallery_related.ButtonCtaUrl":"","06_gallery_related4_enabled.Value":"","06_gallery_related5.gallery_related.EnityId":"","06_gallery_related5.gallery_related.SubHeading":"","06_gallery_related5.gallery_related.Heading":"","06_gallery_related5.background_image.Id":null,"06_gallery_related5.gallery_related.ButtonCtaText":"","06_gallery_related5.gallery_related.ButtonCtaUrl":"","06_gallery_related5_enabled.Value":"","instagram_feed.Content":"","toc_heading.Content":"","heading_call_to_action.Content":"

Jetzt Anfrage stellen<\/div>","subheading_call_to_action.Content":"
Wir beraten Sie gerne umfassend und pers\u00f6nlich bei Ihrem Anliegen.<\/div>","cta_call_to_action.Attribute":"Kontakt","cta_call_to_action.Value":"\/kontakt","call_to_action_video_enabled.Value":"","video_call_to_action_youtube_url.Value":"","video_call_to_action_youtube_url2.Value":"","06a_home_call_to_action.image_call_to_action.Id":11,"06a_home_call_to_action_enabled.Value":"false","benefit1_call_to_action.Content":"true","benefit2_call_to_action.Content":"true","benefit3_call_to_action.Content":"true","benefit4_call_to_action.Content":"true","07_footer.background_image.Id":409,"07_footer.fachanwalt_de_logo.Id":371,"07_footer.juraforum_de_logo.Id":373,"07_footer.experten_branchenbuch_de_logo.Id":372,"footer_opening_hours_heading.Content":"
\u00d6ffnungszeiten<\/div>","footer_contact_form_mailto.Value":"u.bartel@bartel.legal ","footer_contact_form_subject.Content":"Nachricht von der Webseite bartel.legal","footer_contact_form_bcc.Value":"","footer_contact_form.Value":"1","footer_contact_form_posturl.Value":"https:\/\/eomsyd75moq1mt3.m.pipedream.net","experten_branchenbuch_de_url.Value":"","juraforum_de_url.Value":"","fachanwalt_de_url.Value":"","06_gallery_footer3.gallery_related.TypeEntityName":"rechtsanwaelte","footer_contact_form_from_email.Value":"marketing@ommatic.de","06_gallery_footer3.gallery_related.Heading":"Rechtsanw\u00e4lte","06_gallery_footer2.gallery_related.Heading":"Dienstleistungen","footer_address_heading.Content":"
Adresse<\/div>","emergency_number_heading.Content":"
Gerne f\u00fcr Sie erreichbar<\/div>","emergency_number.Attribute":"+49 8052 6779973","emergency_number.Value":"tel:+4980526779973","facebook.Value":"","facebook_enabled.Value":"false","einbock_eintraege_enabled.Value":"false","instagram_url.Attribute":"instagram_url","instagram_url.Value":"","footer_e-mail.Value":"mailto:u.bartel@bartel.legal ","footer_calendly_url.Value":"","footer_contact_form_from_email.Attribute":"OMmatic","linkedin.Value":"https:\/\/www.linkedin.com\/company\/bartel-legal\/","linkedin_enabled.Value":"true","instagram_enabled.Value":"false","whatsapp_enabled.Value":"false","whatsapp_number.Value":"https:\/\/wa.me\/","06_gallery_footer1.gallery_related.TypeEntityName":"rechtsgebiete","06_gallery_footer1.gallery_related.Heading":"Rechtsgebiete","06_gallery_footer2.gallery_related.TypeEntityName":"dienstleistungen","footer_subheading_contact_form.Content":"Ihre Kanzlei Bartel Legal.","footer_contact_address.Content":"
Kampenwandstra\u00dfe 90
83229 Aschau<\/div>","footer_e-mail.Attribute":"u.bartel@bartel.legal ","footer_telephone.Attribute":"+49 8052 6779973","footer_telephone.Value":"tel:+4980526779973","footer_opening_hours.Content":"Mo \u2013 Fr 08:30 \u2013 18:00","footer_contact_form_enabled.Value":"true","footer_heading_contact_form.Content":"
Kontakt<\/div>","footer_contact_form_name_text.Content":"Ihr Name","footer_contact_form_message_text.Content":"Ihre Nachricht","footer_contact_form_mail_text.Content":"ihre@email.com","footer_contact_form_heading.Content":"
Kontakt<\/div>","footer_contact_form_button_text.Content":"Absenden","footer_contact_form_phone_text.Content":"Telefonnummer","tb-uid":"6554"},"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t